Email Marketing

There is no more effective and cost efficient way of keeping in touch with your former guests than with a successful electronic direct mail (EDM) program. Responsible contact with existing customers and leads will not only keep them informed of what's going on at your establishment, but it will likely introduce you to new audiences when they forward these messages or newsletters onto co-workers, friends or family.

Vacation Anticipation works with you to assemble your list(s) and discover ways to encourage your website visitors to opt-in and learn more.   We develop clean, professionally designed email templates that contain informative copy, supportive imagery and links to various portions of your website. Share seasonal stories, discuss local attractions, announce special discounts to increase off-season reservations, or pass along recent upgrades to your property.

Best of all, everything is tracked and measured, so you can see who is reading your messages and who is taking certain actions like visiting your website or downloading a coupon. This provides you with real-time feedback of a campaign’s success, in a means that traditional marketing and communications methods can’t possibly provide – and at a price that surpasses TV, radio or even print.

Our simple to use admin site allows you to manage your own campaigns, using templates we setup for you. Once a template is built - you can alter the content. Or if you prefer - we can assist you every step of the way - from planning, to sending to tracking results.

There is no monthly fee for maintaining your contact list and tracking system. You only pay when you send a message out, and then, only $0.03 per email! There is no more effective and inexpensive way of keeping in touch with guests.

 

 

  
  

ONLINE Solutions

• website design / development
• online reservations / booking engines
• availability calendars
• email marketing
• search engine optimization